What is it?
The new Toyota Corolla. Only, as you'll have noticed, it's now called the Auris. Considering just how successful the Corolla name has been, someone at Toyota must have taken a deep breath before deciding to change it.
But, says the company, the new name signals the extent of the differences between the old Corolla and its replacement. Underneath, the Auris is the same as the Japanese-market Corolla, the 10th generation of which has just gone on sale.
But for the Auris these mechanicals are covered by a European-designed skin that targets the Volkswagen Golf, Peugeot 307, Ford Focus and friends.
What's it like?
Pretty good, is the quick answer.
Not as wilfully radical as the latest Honda Civic, but more rounded, and certainly way more interesting than the car it replaces. The Auris has been benchmarked against the Golf Mk5, whose position in the premium hatchback firmament it covets.
The Toyota kicks off in Japan with a 1.5-litre engine or an all-new, eco-friendly 1.8, both engines linked to a continuously variable transmission. At this point things become tricky, because this isn’t the specification that will be available in Europe, but the 96bhp 1.4 and 122bhp 1.6-litre petrol four-cylinder engines that are headed for the UK from February next year may not be so different in the grand scheme of things.