Will Rimell

Will Rimell Autocar
Title: News editor

Will is Autocar's news editor. His focus is on setting Autocar's news agenda, interviewing top executives, reporting from car launches, and unearthing exclusives.

As part of his role, he also manages Autocar Business – the brand's B2B platform – and Haymarket's aftermarket publication CAT.

Will is an expert in:

  • News writing, especially new car news
  • Sourcing exclusive stories
  • Interviewing, from car dealers to top executives
  • Automotive business and industry news
  • Electric car news
  • New car reviews

Will Rimell Q&A

What was your biggest news story?

I just really enjoy talking to people and asking questions. This has led me to a number of big stories, but the one that’s had the most attention lately was Seat’s boss confirming the car maker may no longer make cars come 2030. A great scoop, and something that came from a rather simple question: “Will you still be a car maker in 2035?”.

What’s the best car you’ve ever driven?

A car journalist’s most hated question. But for the ease of “depends what you define as ‘best’”, it would have to be the Alpine A110. That’s the one that sticks in the brain: 248bhp, 1125kg, nippy, agile, light, sounds incredible for a four-pot and leaves a smile on the face like no other. This truly could be the only car you need, if you didn’t need space for things, or more than two seats, that is…

What will the car industry look like in 20 years?

A question whose answer changes by the week. Electric is clearly the chosen route forward, and the quality of machines currently rolling off production lines is staggering given we’ve still got over 10 years until the ICE ban takes effect. But will it be the only power source in use come 2043? For me, no. Hydrogen has a big part to play – maybe only for HGVs and those vehicles too heavy for pure-electric batteries to truly make a difference – as does combustion power. But, in what form the latter will take, be it similar to the much anticipated synthetic fuels, remains to be seen. 

News

Hackers who hit M&S claim responsibility for JLR cyber attack

No new Land Rover cars are able to be made or registered as manufacturer races to solve global system fault

Hackers who hit M&S claim responsibility for JLR cyber attack
News

Volkswagen ID Polo GTI: 233bhp hot hatch to arrive in 2027

Previewed last year by the ID GTI concept, the hot electric Polo be the first EV to wear the GTI badge

Volkswagen ID Polo GTI: 233bhp hot hatch to arrive in 2027
News

Volkswagen confirms ID Polo name for new £22k EV

New entry-level electric hatchback will arrive in 2026; VW boss confirms other heritage names will adorn EVs

Volkswagen confirms ID Polo name for new £22k EV
News

Volkswagen to reveal ID Cross concept this week, previewing £25k EV

Electric replacement for T-Cross will be launched in 2026 with bold styling and up to 280 miles of range

Volkswagen to reveal ID Cross concept this week, previewing £25k EV
News

New Volvo EX60 due in January with range of more than 435 miles

Electric equivalent of best-selling XC60 SUV will provide 'huge boost' to Swedish firm's EV ambitions

New Volvo EX60 due in January with range of more than 435 miles
News

Porsche axes ICE 718 Cayman and Boxster ahead of EV comeback

Pair have been on sale since 2005 and 1996 respectively; electric replacements are due next year

Porsche axes ICE 718 Cayman and Boxster ahead of EV comeback
News

Hyundai to preview Ioniq 3 with radical electric hot hatch concept

Striking new Concept Three will star at Munich next week before evolving into a Cupra Born rival

Hyundai to preview Ioniq 3 with radical electric hot hatch concept
Long-Term Review

Dacia Duster long-term test: 8000 miles in the Romanian Defender

This great-value SUV is an endearing all-rounder. We’re sorry to see it go

Dacia Duster long-term test: 8000 miles in the Romanian Defender
News

£3750 cut for Ford Puma Gen-E as firm lands highest EV grant

UK government discount drops electric crossover's starting price below that of the Puma Hybrid

£3750 cut for Ford Puma Gen-E as firm lands highest EV grant
News

Changan to launch in UK next month with Tesla Model Y rival

Italian-designed Deepal S07 SUV will be priced from £39,990 and offer up to 295 miles of range

Changan to launch in UK next month with Tesla Model Y rival
News

2977bhp Yangwang U9 breaks EV top speed record

Outrageously powerful Track Edition of Chinese supercar hit 293.54mph at the ATP test track in Germany

2977bhp Yangwang U9 breaks EV top speed record

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