BYD will undercut the Kia Sportage and Ford Kuga with a new plug-in hybrid SUV called the Sealion 5, available to order now from just under £30,000.
The Sealion 5 is BYD's ninth car in the UK and its fourth PHEV, joining the technically related DM-i versions of the Seal U, Seal 6 and Atto 2.
It measures 4.74m long, putting it about halfway between Kia's Sportage and Sorento.
As standard it uses a PHEV powertrain that combines a 1.5-litre petrol engine with an electric motor for 215bhp and a 0-62mph time of as little as 7.7sec.
Energy is stored in either a 13kWh or 18.3kWh battery, the latter of which is good for 53 miles of electric-only range and helps the SUV achieve 134.5mpg and combined CO2 emissions of just 48g/km on the WLTP test cycle.
The Sealion 5 is available in two trims: entry-level Comfort, at £29,995, includes 'vegan leather' upholstery, a 12.8in touchscreen, smartphone mirroring, a six-way adjustable driver's seat and a rear-view camera.
Top-spec Design trim – with the larger battery – adds £3000 and brings welcome lights, an electric boot lid, front parking sensors, a 360deg camera, a wireless phone charger and heated front seats.
The first cars are due in UK showrooms on 7 February, with customer deliveries to begin shortly after.
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The styling is a bit generic but it's certainly good value and a long warrenty makes it an appealing proposition
That looks ancient already...